how it works

Sign Up

Join the club! Drop your email and Insta handle right here.

Share Your Adwoa Beauty Love

Show your Adwoa Beauty faves in action on Instagram or TikTok. Don’t forget – tag @adwoabeauty in your glam shots!

Earn Rewards

Dive into our challenges and scoop up exclusive rewards.

this program is made for you if:

instagram and tiktok – that's your jam!

you’re an active content creator with a public page that has been delivering amazing content for at least 90 days. attention grabbing tutorials, jaw-dropping transformations and visuals that make your audience stop their scroll.

texture, texture and more texture.

kinky, coily, curly wavy, loc'd – you confidently wear your textured hair in ways that are unique to your style and know the magic of finding products that work with your hair, not against it.

you love us - forreal!

you love our brand, understand our mission to provide an elevated experience to an underrepresented community, keep our products in your shower and you're eager to rep our brand online and irl.

cash in on your influence.

as an editor squad member, you'll unlock exclusive access to store credit, affiliate commission opportunities, paid partnerships and much more.


post rules

  • public account: all posts must be made from a public account
  • tag & mention: must tag @adwoabeauty on the content and mention @adwoabeauty in the caption.
  • quality content: sharing content that is well lit and clear. ensuring that camera lenses are cleaned and you're using appropriate lighting. avoid blurry or poorly lit images and videos.
  • product representation: when displaying adwoa beauty products, ensure our logo/branding is visible and easily recognizable.

terms and conditions

  • To be eligible for rewards, you must sign up on this page & follow the post rules above.
  • Adwoa Beauty may use rewards member content for marketing purposes.
  • Adwoa Beauty may update the rewards program at any time.
  • Adwoa Beauty reserves the right to accept, reject & approve all posts.

adwoa beauty seeks to empower and celebrate the diverse beauty of all individuals. as a black-owned hair care brand that offers naturally derived, non-toxic products catering to textured hair, we are committed to using sustainably sourced ingredients and supporting ethical and fair trade practices, while also advocating for social and environmental justice.

ready to join the squad?

Apply Now

frequently asked questions

How do I get rewarded?

Complete your monthly challenge, follow the post guidelines, and make sure you tag @adwoabeauty. If you complete all the guidelines, you'll be rewarded at the end of the month.

When should I expect rewards?

Rewards are sent at the end of the month if you've completed the challenge.

What is my reward eligible towards?

You will receive a unique, one-time use code that cannot be combined with other offers. If there are limitations, those will be denoted on this page and/or in the reward email you receive.

Can I get rewarded on any other social platforms?

While we encourage you to share on other platforms, we are only offering rewards for Instagram and TikTok at the moment.

How do I ensure my post is valid?

Ensure you are posting from a public account, tagging the correct brand, following the post guidelines listed, and upholding the Terms & Conditions. Approved posts will be visible in your Ambassador Hub (accessible from your Account Page).

I would like an Adwoa Beauty storefront. How can I get one?

At this time, our storefronts are in beta-testing. Creators & partners are hand-selected by our team for testing & monitoring purposes. Once your have applied to the Adwoa Beauty Editor Squad, you will be considered for a storefront.

Who do I contact if I haven’t received my reward or have questions about the ?

Please email with any questions!

not a content creator? no problem!

you can still share your love for adwoa beauty with your friends + family and receive amazing rewards by joining our loyalty program.

click here to join