the adwoa community fundraiser.

choose your tier

we didn’t build this the traditional way.

adwoa beauty started 9 years ago with no investors nor connections. just product, community, and belief. we built this brand from the ground up through social media, and most importantly, through you. we earned our way into Sephora without shortcuts. that’s what makes this different.

now we’re at a turning point.

in 2022, we raised capital to grow. today, that funding is gone, and like many independent brands right now, the cost of staying in business has outpaced the systems meant to support us. we’ve explored traditional funding again but the reality is that those systems aren’t built for brands like ours to grow on our terms. so we’re choosing a different path.

this is how we stay in business.

not by giving up control. not by compromising what we’ve built. but by turning to the community that built this brand in the first place.

this is a community-funded future.

when you choose to support us in this, you’re getting more back in value while helping us continue to operate, continue creating, and serve our community.

we need to raise $250,000 to continue operating.

this is the moment that determines what happens next for adwoa.